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Home: Welcome

experience

Pantira Chullamandala

Contact : prim.pantira.c@gmail.com / prim.keystone@gmail.com

Phone : (+66) 63-564-6462 / (+66)04-923-9415

Instagram :  khunprimp.kp

Line : khunprimp

Education

2000 - 2013

Mater Dei Institute

(Arts-French)

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2013 - 2017

Chulalongkorn University

Bachelor of Fine and Applied Arts (B.F.A.) in Creative Arts (Fashion and Textile)

First Class Honours : 3.84

Experiences

2013

77th Costume Jewelry Internship

Display Design & Graphic Design

Costume Jewelry Making Process Assistance

The Sphinx (IG : thesphinx13)

Lifestyle Brand Designer with Apipan mongkolpanichayakit

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2014

Vogue Thailand Stylist Internship

Stylist Assistance - Pook Jongkol Palarit

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2015

Louis Vuitton Thailand PR Internship

Public Relationship Assistance - Natdinee Niratbhand

Sirivanavari

Fashion Show Process Assistance

Backstage of Sirivannavari Spring/Summer 2016 Fashion Show

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2016

Graduation Project "Look into the wood."

Fashion Show AEIOU thesis at The EmQuartier

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2017

Louis Vuitton PR Assistance

for Time Capsule Bangkok Exhibition at Parc Paragon

Freelance

Fashion Lifestyle Brand Designer "Kidwell" with Carissa Springett

(IG : kidwell.kw)

"Rya" Lifestyle brand Designer

(IG : rya.boutique)

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2018 

Eyedropper Fill

Graphic Designer Internship

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2019

Bae The Official

Partners in Organic Skincare Brand​

(IG : bae.theofficial)

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2018 - 2021

Keystone Studio

Account Executive & Creative

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2022

Rya Boutique

Owner & Creative Director

(IG : rya.boutique)

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3rd Edition

Owner & Creative Director

(IG : 3rd___edition) 

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Instagram Filter Creator

Some of my filter is on my IG Page
@khunprimp / @rya.boutique

(and more on my client pages)

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Skills

Languages

Thai - English

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Software Skills

Adobe Photoshop (Proficiency)

Adobe Illustrator (Proficiency)

Adobe Indesign (Basic)

Microsoft Word (Proficiency)

Microsoft Excel (Intermediate)

Microsoft Powerpoint (Intermediate)

Keynote (Proficiency)

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Others Skill

  • Knowledge in Fashion Brand and Fashion History

  • Capable of Design and Conceptualizing

  • Capable of Fashion Marketing and Public Relationship

  • Capable of Developing Brand's Image

  • Capable of Display Design

  • Capable of Styling

  • Capable of writing contents and articles for advertising

  • Capable of Event Concept Design

  • Capable of Event Management

  • Capable of Brand Management

Home: CV

Rya boutique

Creative Director & Graphic Designer

All of my designed products & Graphic Artwork for RYA

Home: Text
Home: Instagram

FASHION PROJECTS

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Thesis Project

Look Into The Wood

This Thesis Project is all about the target - Masstige Generation Y whose love Party, Technology and Design. This are Party-casual wear under the Brand DNA's Sciart and New mixing trend. For B positioning market.

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Haute Couture Project

Mixed Blood

(2016) This Haute Couture collection is mainly from the trend Spring-Summer 16 that told us about new blood, new generation that was the mixed of last generation. New cultural happen from this merging too.

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MensWear

Brand Studying

(2014) This Menswear Project is to study favorite brand and do one spring/summer collection for the brand. I choose Kenzo because I love sense and the way Carol and Humberto (Kenzo's Designer) do.

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Lifestyle Brand

Kidwell

(2017) Kidwell is created to respond our founder (me and miss Carissa Springett) lifestyle. It is colorful, lively, urban-chic and a bit of retro.

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Petit Collection

Chromatic Dazzle

(2016) This Petit Collction is the pre-collection before Thesis. It is mixing the sense of 70's and scientific story (Paul Friedlander - Kinetic artist) together.

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Indigo Project

thaikaleang

This is my first collection in the university. It is the mix of thai taste and modernism for casual-business occasion. Its mainly focusing on Indigo (for this project i also dyed it by myself.)

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Deep Summer

SS16 trend

(2015) This project came from Spring-Summer 2016 Trend - Deep Summer. And I mixed it with other trends to become this collection with a sense of exotic, luxury, modern, scientific, journey.

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(2015) Textile Design Class

Textile

These are the works from my textile design class that inspired from Thai sense like laii-nam-lai from Nann and thai ceremony - Songkran day.

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target study

ultraviolet
to infrared

(2014) This Causual Womenswear collection was created to answer target group (Urban-innovative-scientific-lively) lifestyle. It's created to be mix & match with each other piece in the collection easily.
To be your daily wear.

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(2015) Process Thinking Class

Process

These are works from process thinking class. That I must to done all the process by myself - like create a silk screen block and screen them, do the rug stitch, paint on fabric, create brand logo.

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(2014) Detail Class
Pair Project

Felting

I have to research felting technique and create one product from technique that I researched. To become this dress which I have got inspire from Immaterial exhibition (change data = visibility & invisibility to a form.)

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(2015)

Technical Drawing

This is how i learned to draw a flat or technical drawing for interpret the design to sewer who will do the making process.

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(2013) pair project

Gauguin

This is pair project with Ms.Apipan Mongkolpanichayakit to design one collection include all Men, Women and Kidswear. We do it under the concept of Tropical Island that was inspired from Gauguin's life and painting.

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Marni Brand Identity

brand study

This project is a brand studying - i chose Marni because i love the way they are and i love Marni girls too - they are unique and stylish. I must to study their history, how they are, what trend will match them, what is a must item of them and create the items expand from the collection that i chose.

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Brand Image

Branding

This is team project of 3 ; me, Ms. Apipan and Ms. Phabhada to create one brand we choose our based from Netherlands that have their long-term history like Hermes. Our brand is specialist in sailing sportwears that is Netherlands people always be. Under the mood and tone : Luxury, comfy, urban, modern contemporary, indigo, craftsmanship, warmly and cozy.

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(2013)  For Nylon Magazine Competition

photoshoot

This is group work for Nylon Magazine competition. This shoot are based on sense of Japanese Street Style.

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(2015) Styling Class

styling

This Styling class is to create brand image. And this photoshoot set is about Sciart which is brand DNA and Mixing with Trend Digital Wave SS17. Modern, Scientific, Innovative, Bold, Playful, Experimental, Digital, Illuminate, Racing, Speed blur are key idea of this shoot.

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(2014)

styling

This are 2 photoshoot that i work as a stylist. One is Thai-Modern style mixing with mood of mystical and feminine. Another one is Blue Chinaware Jewelry in the mood of modern-oriental style.

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(2013)

shoes project

This Project is about to learn and study of shoes design and making process.

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(2015)

Pattern

This is Pattern Making Class which i must to do also paper pattern and murad (make pattern on figure)

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Endless Holiday

Freelance Designer for

Some of my skate design for Endless Holiday

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Graphic Design T-Shirt

Ducky boy

My design for Ducky Boy Tee

Home: Projects

jewelry design

Concept Design project from Class Room

costume jewelry

functional

art interpretation

concept design

Concept Design Jewelry

Drug

Home: Projects

Event Management

Account Executive at Keystone Studio

Home: Past Events
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Self Discovery

August, 2018

Self Discovery is a bit psychology of finding yourself. The real you that go through different experiences. We help you to find out who you are, and what you really need in your life. This project have 4 different installations which combine a sense of seriously, customer-friendly, interactive, and, aesthetic.

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Andy Warhol Exhibition

August, 2020

The first Andy Warhol Exhibition in Thailand by River City Bangkok from 12 August - 24 November, 2020.

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King Power International Ladies' Polo Tournament 2020

February 29, 2020

This Polo's cup is run by King power at VS Sport Club and Polo Park. The theme of the event is Viva Fiesta - The Mexican Style. To Celebrate the Ladies' (As Mexican have Frida Khalo)

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Despintura Fònica

October, 2018

Miquel Barcelo x Sansiri.
First Time in Bangkok for this World - famous Artist; Miquel Barcelo who will have performance art at the iconic place around the world. For Bangkok, we create Wat-Phra-Keaw Background that Miquel was painting on the boat along  The Chao-Phra-Ya River.

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Siam Discovery : Future Lab Vol.01 Shoes

November, 2019

The Future Lab Concept Pop-Up Store. To sell the 100 Hypebeast Shoes and have a personalize corner empowered by Converse.

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Siam Discovery : Future Lab Vol.02

March, 2021

Future lab Vol.02 is all about the board community (Skateboard, Surfboard, Surf skate, Snowboard, and, etc.)


It has a exhibition space inside the department store which also be the personalize space combine with the product selling spot

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And also the skateboard park in front of the entrance gate where people can try the type of board first before make decision.

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Sirihouse at Soi Somkid

February, 2019

Grand Opening Event for Sirihouse which run by Sansiri. To show the lifestyle and community in the heard of Bangkok Location.

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Gen T Thailand 2019

June, 2019

The Dinner and After Party for Generation T Thailand 2019 (The successful people ranked by Thailand Tatler) at Rosewood Bangkok & Lennon's Bar for 50 Gen T.

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The Alphabet of Joy by Sarah Corynen

January 25, 2019

The Alphabet of Joy by Sarah Corynen was run by Sansiri - the property company that interested in Art & Lifestyle. This time they organize the event on the boat that moors at the SCB Talad Noi Pier - in the Venue that Bangkok Design Week happening. This event has a painting show from the artist, Auction, Souvenir Selling and Opening Party along the Chao Phra-ya River.

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Absolute Siam

September , 2019

This is the Pop-up store for Absolute Siam at Siam Center zone Atrium 1. In the concept of Super Market with the CI Branding color.

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Jaspal x Orla Kiely

August, 2019

Jaspal - A Thai Fashion Brand; launched a new collection that collaborates with Ms. Orly Kiely an Illustrator from Europe. We organize the opening Event at Jaspal Shop - Siam Paragon: that have Motion Room, Catering, VR Facebook Filter.

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Thailand Glass Art Festival 2018

November , 2018

This Event run by Bangkok Glass - The Glass Company in Thailand. They want to show the capabilities of Thai Glass artists. Thailand Glass Art Festival happening at Siam Paragon 1st Floor.

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Club21 : Re-Opening

February, 2021

In shop event for VIP customer
Activities : Personalize Zine, Live Ikebana, Sweet box (Drink & Chocolate)

For Men shop we have arcade digital hockey, Digital Dart, Personalize Cookie, Sticker, F&B.

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Investable by SCBAM

November 14, 2019

The event held by SCBAM; the SCB Asset Management. That they want the investment to be easier and make the understanding for the younger generation. To merge the concept of each menu with the copy that comparing with each investment unit. To work with the Celebrity Chef - Chef Ian Kittichai.

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Something Nouveau

January 14, 2020

It is an interactive exhibition at River City Bangkok in the concept of Art Nouveau Era; in this place, we have artwork from 3 artists; Gustav Klimt, Alphonse Mucha, and Aubrey Breadsley. We create the grand opening for this exhibition on January 14, at the Artery Hall of RCB.

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Sretsis Pre-Fall 2019.

August, 2019

Here's the heart-hollywood-vintage- glam collection Pre-Fall 2019 by Sretsis - a Thai Fashion Brand. This is the interactive movie night event for guests to enjoy the movie at the private cinema while having the emcee speaker talking along with the movie with the effect such as  Heart-Paper Blower for the Kissing Scene. Other than that, in the pre-function area, we have Photobooth, Dart Game, Personal Initial tote bag, and Catering (Popcorn and Drinks) for guests.

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Sretsis Sunshop

October, 2019

Sretsis gave us the furniture and design reference they wanted. We do it in scale and do the production for this pop-up store.

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Swatch: Fly Magic

July, 2019

Here's the new model system launch from Swatch. Opening in the Bangkok Watch Fair at Siam Paragon M Floor. The construction is shipping from regional. We are dealing with the size and space with the Department store, the operation and the installation of the cocoon.

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The Art of Joy by Sansiri for Unicef

April , 2019

The Art of Joy event at Sirihouse. Hosting by Sansiri. The auction event of Sarah Corynen original painting and all the income of this event goes to Unicef to help children around the world.

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The Cloud - Sansiri Lounge

July, 2019

Content Design for the lounge and sale gallery. Spatial Design for the Cloud concept space.

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WeTV : After Dark

October, 2020

New series from WeTV Original (Thailand) Preview for influencer & press at WeTV Thailand HQ (Tencent)
Talk session with Casts and Director.

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Wetv : The debut

March, 2021

New series from WeTV Original (Thailand) Preview for influencer & press at Emquatier Cinema.
Talk session with Casts and Director.

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The Mall : Pride Month

May, 2020

Concept design for Pride month and welcome customer back to department store after the first pandemic of corona virus (but it did't happen)

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Audemars Piguet : Code 11.59 Exhibition

December, 2020

The collection CODE11.59 Exhibition at AP House (Gaysorn) & Boutique (Central Embassy)
Also the sit down dinner for VIP guests.

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Audemars Piguet : Code 11.59 (2021)

June, 2021

The collection CODE11.59 2021 event at AP House (Gaysorn)

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Audemars Piguet : Black Panter

May, 2021

Launching the Marvel : Black Panter watch model at AP House (Gaysorn)

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MOO Pop up Store

September, 2020

MOO Store at Siam Paragon branch Prop decoration & Interior design

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CO-UNLIMITED

December, 2021

Co-Unlimited Bar at Groove Central World / Prop & Interior Design

*** All of these events are run by Keystone Studio. I am in charge of Management all of these events. Create content & Creative Design some of it ***

Instagram Filter

Filter Creator since 2020

More on my Instagram pages : @khunprimp / @rya.boutique / And on client pages

Home: Text
Home: Pro Gallery

studies work

Others project

Home: Projects
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Magazine

(Group project)

Photography Class

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